Below I’ve included a link to an article about the impact of reverb. It was an interesting read, and seemed to be in line with what we talked about in class this week. Today, reverb is used to some extent on every song that plays on the radio. It helps make weaker voices stronger, and can add a specific feeling to the music. One of the criticisms of modern music is that its lack of dynamics cause it to be static and same-sounding. However, reverb can help diversify it. With the advancement of computers, reverb has taken on a whole new life, with new technology being able to make it seem like the track was recorded in an area with a specific acoustic setting. For example, for a punk rock band reverb can help it seem like it was recorded in a garage even if it was recorded in a state of the art recording studio. On the opposite end of the spectrum, it can add a cathedral-like hauntedness to more atmospheric pop tracks. Reverb can add personality and flavor to a track in a different way that differing dynamic levels used to, but its a modern solution that allows the loudness wars to continue .

http://www.theatlantic.com/entertainment/archive/2012/06/how-humans-conquered-echo/258557/